Community Challenge Gift on Kauai

For centuries, anniversary couples have marked their years of marriage with specific gifts. After 15 years, tradition dictates a crystal present, the 25th has earned you silver and 50 years together calls for gold. Instead of buying a diamond for their 60th anniversary Ken and Betsy Greenbaum are choosing to donate $60,000 to Wilcox Medical Center.

“We have used the hospital on several occasions and found it to be a wonderful institution,” Ken said. “We also believe the community has been good to us, so in any way we can return that kindness to the community, we’d like to do that.”

The Greenbaums hope their contribution will inspire more giving. They are asking the community, their friends and neighbors to give to Wilcox as well. “It takes a caring community to make sure the hospital succeeds,” Ken said. “We hope people step forward to join or match this challenge gift.”

The goal is to support cancer care at Wilcox as well as fund a blood irradiator, a piece of equipment critical for trauma and cancer patients’ recovery. Irradiated blood is treated with radiation to eliminate white blood cells in the donated blood. This is necessary to avoid a rare but serious complication called transfusion-associated graft-versus-host-disease or TA-GVHD, this is when white blood cells in the donor’s blood attack the recipient’s system. TA-GVHD can cause illness or death.

“It currently takes 24 to 48 hours to get irradiated blood to Wilcox and it has a very short shelf life,” said Jen Chahanovich, chief executive officer at Wilcox. “Bringing this lifesaving technology to Kauai will allow our patients to be with their families during these difficult diagnoses.”

The cause is personal for Ken. He lost his brother to cancer and is passionate about making sure the best possible medical care is available to those who need it when they need it. He and his wife built a retail furniture business, Greenbaum Home Furnishings, on strong family values. Now four children, 13 grandchildren and three great-grandchildren later they are celebrating, as they call it, “60 years of togetherness” by giving back.

“Kauai captured our hearts,” said Ken. “As we age, we are all concerned with our health. It’s nice to have a place where you can go and you know you will be taken care of like Wilcox.”

Make Your Challenge Gift Today

If you would like to join this community challenge gift, please go to our donation page and select the “Greenbaum Challenge, Cancer Care” from the drop-down list.
You may also mail your gift to Wilcox Health Foundation at 3-3420 Kuhio Hwy, Lihue, HI 96766. If you are using a check, please note “Challenge Gift, Cancer Care” in the notes section at the bottom.